Vetcove has teamed up with the AVMA to bring U.S. veterinarians a smarter way to supply their practices.

If you have any questions, or would like assistance, just email, or call us at 646.504.2696.

Upgrading Your Account

Visit to upgrade your account

As an AVMA member, your veterinary practice or nonprofit is authorized to access Direct Connect. To upgrade your Vetcove account and gain access, you’ll need a valid login to the members-area of the AVMA website. It takes about 60 seconds to complete the upgrade process. Simply follow these instructions:


Log-in to the AVMA website


Expand the Economics & Practice dropdown


Click on the AVMA Direct Connect option and you’ll be re-directed to the Vetcove website


Confirm the account you’d like to upgrade by entering your Vetcove username and password. If you do not yet have a Vetcove account, you’ll create one now.


When the upgrade is successful, you’ll see AVMA branding and messaging upon login on the dashboard.

Real-Time Pricing from Online Pharmacies

Compare your product costs to the pricing consumers see at online pharmacies.

Keep Your Pharmacy Competitive

As our practices face increasing competition from these online channels, we see this tool as a way to gain the upper hand in the product resale strategy. It can be used to help your practice:

  • Search for any product to see if it's available direct-to-consumers online.
  • See how your prices from veterinary vendors compare to prices clients see at online pharmacies.
  • Price products for effective resale to clients.
  • Price-match an online source at a client's request.

Real-Time Pricing from Online Pharmacies

View live pricing that pet owners see at online pharmacies like Chewy, 1-800-Pet-Meds, Petco, and more.

  • See how your prices from veterinary vendors compare to prices pet owners see online.
  • Compare pricing on a per-dose basis.
  • Inform your clients when a product is available for sale.

Having trouble enrolling in Direct Connect?

Use the chat in the lower right corner and we will help you out!

In order to make use of the AVMA Direct Connect provided by Vetcove, at least one veterinarian in the organization must be an AVMA member in good standing. AVMA members and affiliated parties that wish to utilize the Vetcove Services must agree to Vetcove's Terms of Use and all community guidelines set forth by Vetcove. Any user that breaches the Terms of Use, or whose activities are deemed harmful to Vetcove, AVMA, or other Vetcove users, may be denied access to Vetcove's services at Vetcove's sole discretion at any time. Vetcove reserves the right to add or remove any features from the Vetcove website, including the AVMA Inner Circle, at its sole discretion and at any time. The Vetcove services are provided as is, without warranties, express or implied, including without limitation any implied warranties of merchantability or fitness for particular purpose. Vetcove disclaims and shall not be liable for any loss, injury, cost, consequential, special, or incidental damages including lost profits suffered by any user of Vetcove.

Veterinary Supply Starts Here.


382 NE 191st St. PMB 46115

Miami, FL 33179